
Ecommerce + operations
AptoGenix
Modernized a supplement commerce experience with cleaner conversion paths, tighter visual trust cues, and practical interfaces for teams managing catalog complexity.
Frontend Engineer
I am Colton Morrill, a product-minded frontend engineer with 5+ years of experience shipping high-quality interfaces, design systems, and user-facing product work inside real teams.
I specialize in React, Next.js, TypeScript, and modern frontend architecture across product UI, AI workflows, and full-stack delivery where speed, clarity, and polish all matter.
Previous Work
Built a fully agentic workflow for fund creation, combining scrolldecks, legal template generation, and a guided fund builder into one product experience.
Leading frontend product direction for a platform that helps operators structure, validate, and launch investment funds with far less manual friction.

Ecommerce + operations
Modernized a supplement commerce experience with cleaner conversion paths, tighter visual trust cues, and practical interfaces for teams managing catalog complexity.

Mobile health education
Created a calmer mobile experience with clearer pathways, stronger content hierarchy, and a more intentional relationship between education, motivation, and daily use.

Learning platform
Reworked the platform presentation and supporting interfaces to feel more premium, organized, and scalable as the product matured.

Social sports platform
Designed and built a more editorial, creator-first web experience that made the product feel like a sports media brand instead of a generic app shell.

Marketing site
Created a more polished web presence for a niche acoustics company, balancing technical credibility with a sharper, more modern visual system.
Extra Work

Local service brand
Sharper service positioning, cleaner conversion flow, and stronger mobile-first presentation.
Interactive experiment
A visual sandbox for realtime graphics, motion, and atmosphere.

Mobile app
Education-focused mobile work with kid-friendly UX constraints.

Utility app
Practical mobile interface work built around straightforward task completion.

Enterprise tooling
Internal software work centered on structure, speed, and legibility.
About Me

Based in Salt Lake City, Utah, I build product experiences that need strong implementation, strong visual instincts, and someone who can make good product calls.
I currently work as a Front End Software Engineer owning React and Next.js product experiences, real-time workflows with Convex, and AI-driven features with LangGraph.
My focus is high-performance UI, stronger hierarchy, scalable systems, and interfaces that still hold up under real constraints.
Education
Brigham Young University - Idaho
Web Design and Development, design emphasis
Outside Work
Married, one cat, synth player, digital art, games, and my band .
Experience
I've worked across marketing sites, enterprise interfaces, ecommerce, learning products, and AI platforms, consistently raising frontend quality while shipping inside real deadlines and team constraints.
Professional Time
Years owning frontend work across product delivery, design systems, and interaction quality.
Fund Launch
November 2025 - Present
Lehi, UtahPhoenix Cyber
July 2023 - June 2025 | 2 yrs
Salt Lake City, UtahVibility
November 2022 - July 2023 | 8 mo
Salt Lake City, UtahTack Systems LLC
April 2021 - November 2022 | 1 yr 7 mo
Salt Lake City, UtahSEO For Real Estate Investors
July 2020 - March 2021 | 9 mo
Rexburg, IdahoChick-Fil-A Franchise
April 2020 - May 2020 | Contract
Coralville, IowaContact
Open to frontend, product UI, and design-engineering work where quality and speed both matter.